In an era where even meals are delivered through the internet with drones, self-driving cars, and AI driven robots on the way, can human agents be the secret sauce that aggregators of food are missing to improve satisfaction and retention of customers? A Live person is able to perform certain tasks that would be nearly impossible for a machine driven automated system to perform, this is mainly due to the ability of endowing every customer with a unique experience. In this way, they construct a unique interaction with the client, which concerns this customer’s individual needs and problems.
Human agents can give special advice, respond to tricky problems (Including handling different linguistic accents) with understanding, and gain a kind of trust that robotic tools cannot gain. This tailored service can be a competitive edge for food aggregators as it creates loyalty that would enable the buyer to patronize a specific business. Another factor is the capacity to address problems promptly and satisfactorily, which helps to minimize churn as well as increase clients’ satisfaction and loyalty.
Besides, it also leads to the creation of positivity which is a strong tool in the competitive food delivery services industry since; customers are more likely to recommend services provided. In their attempts to lock-in and grow their customer base, food aggregators may be able to harness the human agency to achieve something that full automation may not be capable of delivering. This leads us the question, is this human touch the ingredient that helps businesses cut through the begin robotic tide?